Master’s Degree in Digital Sociology and Web Analysis

The Master's Degree in Digital Sociology and Web Analysis, class LM-88, is a two-year course of the University of Naples Federico II, promoted by the Department of Social Sciences. It trains specialists able to work as consultants, managers, researchers and designers in the contemporary digital ecosystem, in which platforms and online data shape communication, work and participation. Digital sociology studies how technologies and the web change relationships, communication and participation, and uses new tools to analyse behaviour and opinions. The course trains people able to conduct research on online data, to represent it clearly with data visualisation and to communicate the results to different audiences.

The programme integrates sociological, political science, historical, economic and legal skills, with attention to social research, digital analysis, data visualisation and the communication of results. The course is worth 120 credits and takes place in person in Naples. Training internships with research bodies, companies and public administrations are provided, as well as opportunities for stays abroad thanks to international agreements. The language is not declared and is presumed to be Italian. The integration of sociological, political science, historical, economic and legal skills makes it possible to interpret digital phenomena critically, avoiding purely technical readings. The internships with research bodies, companies and public administrations make it possible to try out these tools in real contexts, while the stays abroad broaden the experience.

The career opportunities indicated include digital communication consultant, digital process analyst, digital marketing expert, researcher and social policy specialist. For admission the page indicates three- or four-year graduates in related disciplines, including those with equivalent foreign qualifications. The price, start date, selection, places and scholarships are not given and must be checked in the university's official call for applications. The career opportunities include digital communication consulting, the analysis of digital processes, digital marketing, research and social policy. The course also welcomes graduates with equivalent foreign qualifications. The number of places, the selection arrangements and the costs are not stated and must be sought in the university's official call for applications. Before applying it is advisable to compare this information with that published on the university's official website, which may be more up to date than the page. It is also advisable to contact the department's teaching office to clarify any doubts about attendance, lesson calendar, assessment methods and organisation of the final exam. Those who work should carefully assess the commitment required, in terms of weekly hours and attendance, to understand whether the programme is compatible with other professional or personal commitments.